Free Keyword Research Tools (and Their Subscription Benefits)

Chances are, SEO is no longer a foreign term to your ears, keyword research is an essential part of content marketing and SEO and is the foundation on which your […]

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Win at Writing in the Digital Age: A Prelude to Copywriting in 2020

A copywriter’s dream is to see one’s copy featured on the first page of the search engine results page (SERP). While the sense of “winning the SERP” might stoke the […]

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How important is keyword research?

Beginner content developers often forget about how important keyword research is. They’d decide on a topic at a whim, or at best, from what they think is currently trending based […]

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Google Algorithm Updates: How were real websites affected?

This year was a very busy and exciting one for SEO experts. Three Google Broad Core Algorithm Updates in March, June and September were rolled out alongside some smaller ranking […]

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Easy Steps to Maintain Your Website

Like a plant that needs nourishing and attention, it will quickly start to look a little wilted without the right care and treatment. Same goes for your website, have you […]

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SEO Fundamentals for a New Website

Before launching a beautiful new website, it is essential to ensure that you are ready to drive traffic to it. The logical place to start, is to run a cost […]

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Creating quality content with the E-A-T factor

With so many articles published online every day, it can get very difficult to sort out which ones are actually credible and useful to the reader. This is one of […]

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Google Algorithm Updates 2019

2019 has seen some big changes to Googles Search Algorithm, we have been seeing almost monthly updates. In total, there have been 3200 changes in the last year alone. According […]

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Google Discovery Ads –
6 Things you need to know

You can catch up with many of the events on day one over at Search Engine Journal. I want to talk more about Discovery Ads, a really cool new ad […]

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Google Search Diversity Update

Google rolls out a second algorithm update in less than a month. This update is aimed at improving search result diversity and reducing the number of results shown by the […]

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