How to Increase Revenue through Digital Marketing

The internet is increasingly becoming the primary place where people conduct their businesses. Therefore it is essential to establish a solid digital marketing strategy to secure your revenue. In fact, […]

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4 ways to Supercharge your Online Audience Strategy

Since the beginning of Internet search marketing, marketers have used the power of keywords as proxies to represent user intent. A modern day SEO tactic that allows businesses to improve […]

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Choosing the best landing page for your E-commerce PPC campaigns

Rich information about how your AdWord campaigns are performing are both a blessing and a curse. In one scenario, you could be looking for details about finding areas where you […]

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3 directions to take to magnify your brand using PPC

When you look at a North Face logo, does it make you want to go hiking? Or how about a fast food joint logo like McDonalds. Does it remind you […]

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The Difference between SEO and PPC

The online marketplace is highly volatile and for any business to survive, every marketer has to be overly innovative. While there are millions of websites being built daily, Google says […]

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SEO vs PPC – The Showdown

One of the greatest challenges you will face as an online marketer is of course attracting traffic and ranking highly on search engine result pages (SERPs) for your targeted keywords. […]

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5 Reasons to Invest in Paid Search for Inbound Marketing

Inbound marketing must be part of your strategies because customers are now smarter. With increased competition for online consumers, you have to place your products prominently. Shoppers today are doing […]

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PPC or SEO ?

This research makes it clear that it’s very important for your brand to have a strong presence in the search engines, ensuring that you’re in front of your target audience. […]

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Does your PPC Campaign Pass the Mobile Test?

Looking for success online? Then you simply can’t ignore mobile technology. Any online marketer will tell you that mobile technology plays, and will continue to play, an important role in […]

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