Integrated Marketing Blog | Island Media Management

Using Call to Actions to Boost Conversions

Using Call to Actions to Boost Conversions

What is call to actions? CTA or call to actions is the phrase or button that helps to generate traffic for your website. It is may be the most important phrase or button as it drives your customer to a conversion, whether it is signing up to your weekly newsletter or even booking a reservation. […]

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6 Exciting Website Design Trends for 2019

Website Design Trends

In this article we’ve listed 6 design trends for you to consider to give your website a fresh new look for 2019. The way your website is designed plays a vital role in how your audience will perceive your business or brand. For many businesses, the Internet has become an important platform for reaching out […]

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What is Yandex and Why it can grow your Russian Market

What is Yandex and Why it can grow your Russian Market

In this article we will be discussing how you can potentially incorporate the Russian demographic into your digital marketing plan, by using Yandex. Part of growing your business is knowing which online advertising market you want to target for your audience. By knowing which market you’re targeting, you can precisely tailor your digital marketing resources […]

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Google Broad Core Algorithm Update

Recover from Google Algorithm Update

Last week Google confirmed the release of an update on their search algorithm.  The internet is a continuously changing and updating landscape. With a significant portion of the web managed by Google, it is important that we tune in whenever they make changes to their algorithm.  This week, we released a broad core algorithm update, […]

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What is UI Website Design?

What is UI Website Design?

When a visitor first opens your website, their first impression will typically fall on the design and layout of your site. Together, those two elements form the User Interface, or UI, of your website. This will form the way your audience will experience and interact with your site – and by extension, your company or […]

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What Digital Advertising Platform is Right for Your Business?

What is UI Website Design?

Choosing the appropriate digital advertising platform is important because it will help you allocate the proper budget needed for your digital marketing needs, as well as maximize the output for your business marketing goals. Digital Marketing is like an investment to better your business or brand. As with any investment, it’s imperative that you understand […]

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The 9 Most Important SEO Trends in 2019

Search Engine Optimization Tips 2019

Search Engine Optimization, or SEO, is ever changing – you should pay attention to these upcoming SEO trends in 2019. SEO plays a prolific role in helping your brand or business stand out from the competition and drive valuable traffic to your website. Optimizing your SEO will drive traffic, increase exposure for your website and […]

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How To Choose The Best Digital Marketing Agency?

Digital Marketing Agency

On this article, we will talk about how to choose the proper digital marketing agency that understand you and your business. With more and more businesses being conducted online, it is imperative to create a solid digital marketing presence for your business. On top of that, there are many digital marketing platforms out there that […]

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Google MyBusiness : New Way to Reply Review

Google Ads Advertisement

Google reveals a new update for its Google MyBusiness platform with a new method of replying to reviews for your business. This is a much-welcomed update, especially if you primarily manage your business from your desktop. It is now possible to reply to your reviews without opening a mobile app. Google is making improvements on […]

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