"Category: Trends"

On this article, we will talk about how to choose the proper digital marketing agency that understand you and your business. With more and more businesses being conducted online, it is imperative to create a solid digital marketing presence for your business. On top of that, there are many digital marketing platforms out there that […]

Google reveals a new update for its Google MyBusiness platform with a new method of replying to reviews for your business. This is a much-welcomed update, especially if you primarily manage your business from your desktop. It is now possible to reply to your reviews without opening a mobile app. Google is making improvements on […]

Have you heard of Instagram’s latest update? The app recently announced that they will be fighting against fake followers, fake likes, and fake comments. As more and more brands and influencers use Instagram as a platform to sell, more accounts are using third-party apps to deceptively grow their number of followers in order to increase […]

In order to rank and compete for online presence you need to create content that has a sense of direction and substance. This requires you to optimize for the latest Search Engine Optimization (SEO). The parameters for SEO are constantly changing and being updated to require more stringent content and context. In this article we […]

Feeling lost with the constant change in the Instagram algorithm and all the newest updates? Here is a complete list with all the latest Instagram updates you should know about, and how to use them!   Instagram Alerts Users When Friends Are Online Picture by digitaltrends.com Instagram now shows when your friends are online. It […]

Even if the company or brand name is not integrated to its logo design, we’re sure everyone would recognize and name the brand each represents. But if you’re not convinced with world domination in your industry and world recognition, here are 5 spectacular reasons why your business should have a logo. #1 Shows people your […]

Google has recently cleared up the common confusion on what to do with live, low quality content or what should you do if you happen to come across lost low quality content on your site. When running through your website, really take a look at the content and think about why it was published in […]

Have you ever thought about connecting with powerful social media influencers to boost your hotel business? With a well-planned strategy, Influencer Marketing for hospitality is a potential channel in a world where digital marketing is taking over the traditional marketing methods. At Island Media Management, our supportive team is ready to deliver tailor-made Influencer Marketing […]

The use of smart phones and tablets have been sky-rocketing in recent years. Since last year, it is reported that mobile device use in nearly all major markets has now surpassed desktop use. Following this trend, digital marketers and web developers should be expected to follow mobile development standards. Despite this overwhelming trend, it is […]

Unless you’re a marketing professional, enthusiast, or nerd, it’s not a usual occasion where you see the words “fun” and “algorithm” sharing the same sentence. But here’s what will really grab your attention: Google has been around as the world’s largest and most popular search engine for over two decades. With a streak like that, […]