Category: Social Media
5 Steps to Establish Online Presence for Small Businesses
What kinds of businesses should have an online presence? We believe that any kind of business should have an online presence, even if one operates at a single location market, […]
Read moreHow to Optimize Your Social Media Advertising Campaign
When social media platforms were invented around a decade ago, there weren’t many competitors, and organic social media marketing was relatively easy. However, social media is now a busy place. […]
Read moreWhat is the 360 Digital Marketing Approach?
There is always something new in the world of marketing, and the 360-degree marketing approach (or known simply as 360 marketing) is a strategy that builds upon past strategies, such […]
Read moreHow to Choose the Best Content for Instagram Ads
It is now easier than ever to advertise. If you spend a lot of time online, particularly on social media platforms such as Instagram, any business’s message can be delivered […]
Read moreLatest Update on Social Media Trends in 2020 and Beyond
Every year, social media specialists around the world collect data and reflect upon possible trends that will happen in the coming year. As it turns out, this year in 2020, […]
Read moreWhat is the Facebook Algorithm and How Do You Work With it in 2020?
The social media behemoth that is Facebook has an undeniable presence on the internet. It’s 2.5 billion active monthly users are a testament to its influence on the web. From […]
Read moreHow to move your business online during the Covid-19 Pandemic
Moving your business online during the Covid-19 Pandemic The Covid-19 pandemic is forcing businesses to consider how they conduct business online. Traditionally offline businesses have been particularly hard hit […]
Read moreBuilding Brand Awareness with Strategic Social Media Management
Brand awareness is not a one-time event. This is why marketers refer to building brand awareness, rather than simply creating brand awareness. Brand awareness is constant progress and is never […]
Read moreHow to Use Hashtags on Instagram Effectively
Hashtag used to be a controversial thing back in 2007, as many people found it distracting and unnecessary. However, people began to appreciate its technical use as well as its […]
Read moreCovid-19 Update & Tips from Island Media Management
Over the past few days, we’ve had several clients email and call us to ask what we are doing to deal with the impact of COVID-19 here at Island […]
Read more