Social Media Archives - Island Media Management

Social Media Marketing tips for Yoga Businesses

Yoga Business

Yoga is trendy these days, and creating a strong social media presence for your yoga business may be a good idea to optimize your visibility and attract customers. Yoga is said to be a “beautiful, healing, love-filled way to connect with our bodies.” This story is what you want to convey through your social media […]

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Tips for Marketing your Food Business on Social Media

Food on Social Media

  96% of food businesses are present on social media, why is that? Food has a key role in our everyday lives. It appeals to our senses and provides us a feeling of comfort and pleasure. Food is everywhere in our lives including on social media.  It has been proved that marketing your restaurant on […]

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Instagram tips for the travel industry

Instagram tips for the travel industry

Social media is a very handy channel to connect with your target group millennials, especially Instagram. A millennial has the age of 18 till 34. They are overactive on social media and especially on Instagram. In fact, according to a survey from Expedia is 90% of these millennials influenced by a post on Instagram. Besides […]

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How to Increase Revenue through Digital Marketing

Targeted Advertising Revenue increase

The internet is gradually becoming the common ground where people conduct their businesses, therefore it is in your best interest to establish a solid digital marketing strategy to secure your revenue. In fact, it is becoming much easier and secure for businesses to establish their operations online. Therefore, in order to keep up with your […]

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Instagram’s Update: Removing Fake Followers

Instagram Update Removing Fake Followers

Have you heard of Instagram’s latest update? The app recently announced that they will be fighting against fake followers, fake likes, and fake comments. As more and more brands and influencers use Instagram as a platform to sell, more accounts are using third-party apps to deceptively grow their number of followers in order to increase […]

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Keep up with Latest Instagram Updates

Instagram Latest Updates

Feeling lost with the constant change in the Instagram algorithm and all the newest updates? Here is a complete list with all the latest Instagram updates you should know about, and how to use them!   Instagram Alerts Users When Friends Are Online Picture by digitaltrends.com Instagram now shows when your friends are online. It […]

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Social Media and Website – Why You Need Both

Social-Media-and-Website-–-Why-You-Need-Both---3

Digital Marketing is continuously changing. A digital marketing strategy is required for every well-working business. The question “is a website or social media better for my business?” is asked more often than you can imagine. If you are running a business within hospitality industry, you should check our tips on Digital Marketing Strategy for Hospitality .  […]

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The Benefits of Digital Marketing

The Calculated Benefits of Digital Marketing

Many people are still not aware of the benefits of digital marketing. When use in companies, small or big, digital marketing can help the businesses grow  their revenue and well-prepared while compete with other competitor. Google confirms in a study with IPSOS Hong Kong, that companies have a 2.8 times better revenue growth expectancy when […]

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The Difference between Reach & Impressions

The Difference between Reach & Impressions

Digital marketers often come across these two terms, Reach and Impressions. Of course, most know that both of them are separate concepts, but not everybody knows exactly what the difference is. People tend to misinterpret and get them mixed up. Perhaps you may also ask which one to focus on and which one will be […]

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