How a Copywriting Service Saves You Time and Drives Web Traffic

Content marketing and search engine optimization (SEO) work together in a positive feedback loop. A good copywriter has both the strategic thinking and strong editorial skills to achieve this effect.

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Google Algorithm Update 2020 – Featured Snippets

Google is constantly updating their search engine algorithm in an effort to improve users search experience. Last year, there were more than 3,000 updates to the Google Algorithm Update. Google […]

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How to Use Storytelling in Business

Tom and Jonathan met in the scuba diving  industry back in 2008, those were the early days in digital marketing and they were actively trying to market PADI Instructor Development […]

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Reasons You Should Use Google My Business

Google My Business helps in managing your business’s information across Google and expanding your online presence which both help to reach potential customers. You might think that when your business […]

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Win at Writing in the Digital Age: A Prelude to Copywriting in 2020

A copywriter’s dream is to see one’s copy featured on the first page of the search engine results page (SERP). While the sense of “winning the SERP” might stoke the […]

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4 Reasons why Website Maintenance is so important in 2020

Google says that 40% of optimized websites regress within 6 month of launch – this is in terms of site speed and performance. Research further shows that over 50% of […]

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How important is keyword research?

Beginner content developers often forget about how important keyword research is. They’d decide on a topic at a whim, or at best, from what they think is currently trending based […]

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How to Improve Your Website’s Engagement

Everything is working according to your marketing plan. You’ve subscribed to a PPC advertising campaign that exposes your site, increasing traffic. You’ve become active on social media, sharing new updates […]

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Digital Marketing Tips: How to prepare for the Holiday Season

The holiday season comes with an atmosphere of greetings and joy. It is also a time for businesses and marketers to focus on getting as many conversions as possible to […]

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People Are Storytellers: Understand what Captivates Readers to Grow Your Blog

As they stuck to a good workflow, they found shortcuts and general routines that helped them to produce blogs at an industrial scale. All seemed well, they were posting blogs […]

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