Fast PPC Marketing Guide for Busy Entrepreneurs

Have you got 5 minutes? In this article, we’ll quickly go over some of the basic and intermediate concepts of PPC Marketing, and how your business can take advantage of […]

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How to Generate More Leads & Sales with Google Ads Optimization

When managing Pay-Per-Click (PPC) advertising such as Google Ads, the idea is to reach the campaign objective in the most efficient and cost-effective way possible. Whether you’re a business owner, […]

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How to Develop Promoted Content for Instagram

Instagram used to be the millenials’ and Gen Z’s favourite platform after they decided that they didn’t want to be on the same platform as their parents (namely Facebook). Since […]

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Google Ads: What Factors Impact My Ad Spend?

As the internet is becoming more integrated into our lives, it is increasingly important to adapt and refine our digital marketing strategies. More and more consumers are spending time on […]

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How to Get Conversions with Lower Cost-per-Click (CPC) for Online Ads

We are starting a series on Pay-per-Click (PPC) advertising, a classic online advertising model that has existed since the early days of Google (who also pioneered it). Our goal is […]

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Digital Marketing Tips: How to prepare for the Holiday Season

The holiday season comes with an atmosphere of greetings and joy. It is also a time for businesses and marketers to focus on getting as many conversions as possible to […]

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When you need SEO or PPC?

Digital marketing strategies come in different forms now. One of the main ways to grow your business’ online presence is through the growth of its website. However, in order to […]

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What is PPC (Pay-per-Click) Marketing?

Nowadays, digital marketing strategies come in different types and forms, one of those strategies is PPC marketing. Depending on your business goals and timeline, you may opt for a strategy […]

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Google Grants: For Non-Profit Organizations

As one of the biggest and most pervasive online platforms in the world, Google has services to help every type of cause that you may have. For nonprofits who are […]

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How to Increase Revenue through Digital Marketing

The internet is increasingly becoming the primary place where people conduct their businesses. Therefore it is essential to establish a solid digital marketing strategy to secure your revenue. In fact, […]

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