Online Marketing Guide for Food & Beverage Businesses

The past two decades have been an interesting time period for the food and beverage industry. Whether a business is a retail fast-moving consumer goods manufacturer, restaurant, or catering, there […]

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Building Brand Awareness with Strategic Social Media Management

Brand awareness is not a one-time event. This is why marketers refer to building brand awareness, rather than simply creating brand awareness. Brand awareness is constant progress and is never […]

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Guide to Internet Marketing on a Budget (Part 1)

“My shop/restaurant/hotel is already making great revenue, but many businesses in Bali are going digital and I need to catch up… how can I start online marketing for my growing […]

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Attract More Customers with an Effective Branding Strategy

Contrary to popular belief, a brand is not just a logo, name, color palette or slogan. It’s a feeling, a personality, a story; it’s how people experience your business. For […]

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How to Do Audience Research to Establish Your Target Market

The universal truth about marketing is that you can’t target every person, but you can sell to everyone. If you can potentially sell your product to everyone, then why is […]

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Why Website Design is Important?

Nowadays, having an online presence is more important than ever as it is likely to be the first interaction a customer has with your business. Establishing your online presence will […]

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Caption Writing for Social Media

Effective social media captions undoubtedly will lead to more engagement on your social media profile like Instagram or Facebook, which is one of the key factors affecting the number of […]

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Winning Customer Loyalty to Your Travel Brand

High-value travelers tend to have high expectations and are not consistently having a brand loyalty. Customer behavior can change depending on the many variables in the travel industry. One of […]

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The Art of Storytelling – The Power of A Story

We all know the power of a story. Everyone can relate to stories, it’s part of how we grow up and what our world revolves around! We watch movies, series […]

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Google Discovery Ads –
6 Things you need to know

You can catch up with many of the events on day one over at Search Engine Journal. I want to talk more about Discovery Ads, a really cool new ad […]

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