The Art of Storytelling – Why Hotel Guests Love a Story

Think of the last time you had a memorable visit to a hotel. Chances are you’ve got a personal connection – a story to be told from the experience you […]

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Using Google Ads New Budget Tool

Google has launched a new tool to manage your budget in Google Ads. But first, we need to explain the different planning tools from Google. Google Ads has three different […]

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Google Ads – Why your business needs it

Considering Google’s global reach as a search engine, it would be sensible as a business owner to tap into one of its most sophisticated online resources, Google Advertisements or also […]

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The Benefits of Digital Marketing

Many people are still not aware of the benefits of digital marketing. When use in companies, small or big, digital marketing can help the businesses grow  their revenue and well-prepared […]

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The Difference between Reach & Impressions

Digital marketers often come across these two terms, Reach and Impressions. Of course, most know that both of them are separate concepts, but not everybody knows exactly what the difference […]

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Desktop lives on: why everything SEO isn’t mobile prioritized

To be mobile responsive is now a core area of focus in the world of SEO tactics, and it’s easy to see why. Once Google has announced its mobile-first index, […]

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Choosing the best landing page for your E-commerce PPC campaigns

Rich information about how your AdWord campaigns are performing are both a blessing and a curse. In one scenario, you could be looking for details about finding areas where you […]

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Values we live by: having an appealing business online

How can you properly appeal to potential customers with your brand that choosing your business over other ones is the right choice? Countless questions that revolve around appealing to the […]

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Values we live by: A responsive website design

Developers and website designers revolve their optimization of a webpage through the advice of the world’s largest search engine: Google. This is because it helps a webpage get recognized by […]

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The difference between retargeting and remarketing?

An average of 2% of users are bound to convert to becoming a sale the first time they land on your website. Not only is this number surprisingly low but […]

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