How to Generate More Leads & Sales with Google Ads Optimization

When managing Pay-Per-Click (PPC) advertising such as Google Ads, the idea is to reach the campaign objective in the most efficient and cost-effective way possible. Whether you’re a business owner, […]

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The 7 + 7 Digital Marketing Strategies for Fast-Growing Startups

Have you developed an amazing and scalable product, found a market to serve, and earned your first revenue stream? Congratulations, you have a running startup! Now the best way to […]

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Online Marketing Guide for Food & Beverage Businesses

The past two decades have been an interesting time period for the food and beverage industry. Whether a business is a retail fast-moving consumer goods manufacturer, restaurant, or catering, there […]

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The new digital marketing funnel concept (that every business owner must know)

In every online business management tutorial or guide, you’re likely to come across terms such as “marketing funnel” or “sales funnel”. What is it with marketers and their obsessions with […]

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