Bing Remarketing as an Opportunity to Grow

Bing is a search engine owned and operated by Microsoft. With it being low key, Bing offers an opportunity that’s not widely discussed in the marketing industry. When discussing remarketing, […]

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Advantages of Increasing Hotel Direct Bookings

With online travel agencies (OTA) becoming increasingly popular, especially in Bali, hotels are struggling to build more direct bookings. The big local OTA’s such as Traveloka, Agoda, and Raja Kamar […]

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Tools You Need to Improve Your SEO

To compete with Search Engine Optimisation (SEO), it is necessary to have the best tools, whether it is free or paid, at your fingertips. Island Media Management believes that having […]

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How Competitive Data Improves Search Engine Marketing

Competitive advertising observations helps marketers make more strategic decisions. It is one of the most useful and important sources that can identify your Search Engine Marketing (SEM) targets and provide […]

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Brilliant Ways to Build Website Backlinks

In order to get your website on the top of Google’s rank list you should build simple backlinks and, more importantly, high-quality backlinks. Link building may be one of the oldest […]

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A Responsive Website Design: More Than Just Pretty Pixels

What makes a great responsive website involves a lot of other things than just being visually appealing. At Island Media Management, it’s all about communication, quality, and conversion. In other […]

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SEO Basics: Meta tags

Meta tags have been one of the most basic elements of SEO. They have filled a big role in search engine history by influencing search engine rankings. However, Meta tags […]

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Search Engine Marketing – What Is It and Some Basic Tips

Search Engine Marketing is vital if you want to achieve a successful digital marketing campaign. SEM includes a variety of tactics, Search Engine Optimization and paid search activities being a […]

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