Strategies to Get more Twitter Followers in 2017

Twitter is one of the fastest growing social media platforms that are available and highly-relevant today. It is also one of the most powerful tools to be had that you […]

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Fixes to Common Fails in Hotel Marketing Strategies

Are you really in control of your hotel marketing strategy? You may sometimes feel like you’re no longer in control, what with the deluge of vendors, suppliers, channels and segments to manage […]

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How to practically increase direct bookings

In today’s fast-paced and highly competitive hospitality industry, it may be quite challenging to keep your hotel or property brand afloat, especially in an already teeming landscape that’s overflowing with […]

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Content Marketing Tips for Healthcare Businesses

Content Marketing Tips for Healthcare Businesses Patients and consumers in the healthcare industry are always looking for a trustworthy company which cares about them. Since healthcare is often covered by […]

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How to Use Facebook Pixel

Facebook Pixel is all about retargeted advertising. If previously, marketers would worry about traditional click-through rates, Pixel is proving to be more valuable as it converts display ads into retargeted […]

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Making the Most of Your Google Plus Page

Google Plus isn’t a strong contender in the social media realm. It is therefore not surprising that many businesses ignore this platform when planning for and creating their marketing strategies. […]

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Can Both Hotels and OTAs benefit from Direct Bookings?

Hotels and Online Travel Agencies (OTAs) have a complicated relationship. Throughout time, and even more so with the arrival of the internet, this love-hate relationship has intensified due to the […]

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Marketing Hotels on Facebook

Facebook is undoubtedly one of the most popular social media platforms available today. It has gone from just being a platform that allows you to share your family holiday photos […]

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Top Brands’ Instagram Marketing Great Ideas

With more than 600 million users, Instagram is definitely a force to be reckoned with; a platform that should definitely be kept an eye on. It’s continuously growing day by […]

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Crafting a Remarkable SEO Strategy for 2017

Creating a remarkable SEO strategy for 2017 may seem daunting to some, but rest assured that it does not have to be difficult. It’s all a matter of taking into account […]

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